The Associate Reel 3/10 – 3/17

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Companies with varied self-care industry expertise*

Eurofins

Eurofins Supplement & OTC Testing – Eurofins Supplement & OTC Testing operates a nationwide network of more than 30 ISO 17025 accredited third-party testing laboratories. Eurofins is uniquely positioned to help your company get your supplement and OTC products through every stage of your product's lifecycle. We can support you with product release testing under 21 CFR Parts 210 and 211 GMP regulations, stability testing to help determine your products appropriate storage conditions and expiration date, product surveillance testing to ensure safety throughout your products lifetime, and R&D support to assist you in the development, validation, and support of new methods that help bring new products to market faster.

Areas of Focus: Clinical Research Organizations

Connect with: Marielle Weintraub, Director of Scientific Strategy- OTC & Contaminants Testing, Marielle.Weintraub@ft.Eurofinsus.com 

Indy

Indy Partnership, a business unit of Indy Chamber A business unit of the Indy Chamber, the Indy Partnership is the regional marketing organization for the 10-county Indianapolis Region, focusing its efforts on Life Sciences, Sports, Logistics, Advanced Manufacturing, Technology, and AgBiosciences. 

The Indianapolis region’s strong business climate is creating a flurry of growth.  Expansion and attraction projects announced in 2024 will add over 6,900 jobs and nearly $12 billion in capital investment to the region, leading to an ever stronger business ecosystem. 

Indy Partnership’s staff offers start-to-finish assistance to help businesses make an informed, strategic location decision. 

Indy Partnership provides clients with solid economic data, workforce and talent pipeline insights, information on quality of life, transportation options, business costs – including taxes incentives – and extensive knowledge of site and building options. 

Visit www.indypartnership.com for more information.

Areas of Focus: Allied Foundations, Non-Profits and/or Trade Associations; Consulting - Marketing

Connect with: Paula VanDeVanter, Director, Business Development, pvandevanter@indypartnership.com 

MPG

Market Performance Group– Market Performance Group (MPG) is an innovative consulting and sales management services company that specializes in helping consumer product companies define a better path forward to accelerate growth and profitability. The company has a 15+ year track record of driving success for clients by delivering value, growth, and innovative solutions, with a focus on providing strategically-advantaged consumer, category, and retailer insight-driven recommendations that can be successfully implemented in market.  Our team of industry veterans each have over 20 years of achievement working for the world’s largest retailers and manufacturers, bringing consumer products to market, expanding channels of distribution, building brand equity, driving greater organizational efficiency, and developing effective consumer, category and retail strategies based on complex market realities.  MPG clients include both leading brands and start-ups, many of which are private equity owned.

Areas of Focus: Consulting - HR & Management; Consulting - Market Data & Consumer Insights; Consulting - Marketing; Consulting - Retail Strategy; Consulting - Sales; Consulting - Strategy; Information Technology Services; Supply Chain Operations/Logistics Services

Connect with: Marc Greenberger, Managing Partner, Marc.Greenberger@mpgllc.com 

Sinta

Sinta – At Sinta AI, we are revolutionizing how consumer health brands unlock opportunities through advanced artificial intelligence. Our mission is to transform untapped, existing data into actionable insights that drive innovation, enhance customer experiences, and empower smarter decision-making.

Sinta AI specializes in analyzing complex, unstructured data—like clinical trials, consumer feedback, and market reports—to uncover patterns and connections that traditional methods often miss. By leveraging this hidden potential, we help businesses develop better products, refine market strategies, and expand their reach.

Our collaborative approach ensures that every insight aligns with your goals, turning overlooked data into a competitive advantage. At Sinta AI, we believe the future of consumer health lies in uncovering what’s already within reach.

Areas of Focus: Consulting - Market Data & Consumer Insights; Consulting - Regulatory & Scientific; Consulting - Strategy

Connect with: Phil Penalosa, Founder & CEO, phil@sinta.ai 

Emerson

The Emerson Group – Since 1994 The Emerson Group has been a trusted partner to Brands, Retailers, Suppliers, and the CPG Industry.

Our people are CPG professionals and Commerce experts. We have built a fully integrated infrastructure and suite of capabilities focused on launching and accelerating the growth of health, wellness, and beauty brands.

Powered by our proprietary OMEGA data technology platform which informs our insights to create a brand’s go-to-market strategy, omnichannel distribution, marketing plans and supply chain. 

Our infrastructure and capabilities that include Omnichannel Sales, Logistics & Order to Cash, Data Analytics Insights and Strategy, Marketing Services and Consumer Care serve brands in the United States, Canada and Mexico

Areas of Focus: Consulting - Market Data & Consumer Insights; Consulting - Marketing; Consulting - Retail Strategy; Consulting - Sales; Distribution Services; Information Technology Services; Supply Chain Operations/Logistics Services

Connect with: Edward A. Morgan, Partner, President, ed.morgan@emersongroup.com 

*Not all companies from any given area of focus may be listed; The Associate Reel will highlight different CHPA Associate Member companies and their area(s) of focus on a random, rotating basis.